Stratford Website Design devises tailored strategies that provide a blueprint and roadmap for the commercialisation of your website and business
We have a proven track record working with a number of advertising, experiential and PR agencies and can work with yours to best ensure a holistic approach is taken to your planning and strategy.
Stratford Website Design has two value add strategic services on offer:
Online Marketing Plan
Stratford Website Design devises bespoke online marketing plans providing clients with a fundamental strategic framework and go to market strategy for their business. Our Online Marketing Plans assess the applicability of a range of marketing tactics not least of which include: email acquisition campaigns through permission based marketing, search engine optimisation, search marketing, affiliate marketing, display advertising, viral / word of mouth and interactivity (ie. Podcasts, webinars, web casting, BLOGs, forums, Facebook/MySpace/Linkedin/Twitter social networking, linking strategies, mobile & SMS, videos etc) that are most appropriate to your marketing objectives and that will yield the greatest ROI.
Additionally, our Online Marketing Plans include a full Excel projection model providing estimates on traffic volumes, conversion rates and revenues which will likely eventuate off variable marketing budget assumptions.
The Online Marketing Plan provides the perfect foundation for a business to commence proper and targeted online marketing.
Stratford Website Design can create a comprehensive strategic roadmap and digital blueprint tailored to your business. Components of our digital blueprints include;
- SWOT analysis
- Key target audiences
- Assessment for game change innovation strategies
- Competitor analysis
- Recommend a commercial model and identify primary and secondary revenue streams
- Indentify best of breed technology
- Predict future market behavioural trends
Call us today to discuss your strategic woes and we will formulate a strategy that is aligned to growth and revenue generation suitable for your business, industry and market.