Apr 28 11

Mercure Hotels new website



Mercure, Accor’s midscale hotel brand has  launched a totally revamped website with more images and content and a stronger  focus on the teams at Mercure, whose commitment to delivering excellent  hospitality is  one of the brand’s distinctive features.


Mercure boasts 700 hotels in 49 countries across the  world, each offering guaranteed quality standards in distinctive establishments  managed by passionate hoteliers. The outstanding advantages of these hotels are  now highlighted on the brand’s new website which underscores the diversity of the Mercure offer.
Mercure hotels are given more indepth coverage thanks to increased editorial  content on the network, the brand’s commitments, and its A|Club loyalty  program.
The entire site has been designed to make browsing easy for all users, with  five clearly visible themed tabs: business travel, leisure travel, meetings and  events, themed trips and special offers, making navigation easy and allowing  clients to browse information that matches their requirements.
For the traveller who is undecided, even provides a travel ideas  search engine.
In addition, the Mercure website now recognises its visitors’ geographical  location and tailors information to their needs, for example special offers,  services available in their country, destinations, etc. The website is  available in six languages: French, English, German, Italian, Dutch and  Portuguese, with a Spanish version due next May.
Each hotel has its own comprehensive mini website on one page, complete with  all the requisite information to guide and assist the customer.
A personalised user space, “My Mercure” now allows visitors to create their own  profile and manage their reservations, preferences and personal information.
Lastly, the new search function is even more comprehensive and allows users to  narrow their search, reserve at negotiated rates or book a meeting room.


Tags: Hotel Web Design, new web design, New website, new website launch

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